Cayer
Group, LLC

Mission: Pay it forward

STOP SUFFERING, START HEALING
BY
Robin Woolley & Karen Cayer
Award Winning Authors
40 years of Consulting Experience
Promote Your Website Online

There are 2 parts to building a website.
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Phase one is to create a website.
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Phase two is promoting and increasing traffic to your new website. This page is about Phase two.
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Promoting your website to reach wider audiences is a multi-tiered process. Easier said than done if you have never had a website before or never have used multi-platform marketing. That's why one of the first things to do is to find valuable websites and online platforms that allow you to highlight your site’s URL in one way or another.
This is a list of some of the most prominent places for promoting your online content. Each platform has it's own process to work with such as your URL submission or others require a more strategic approach. Happily, they are free of charge to use.
Online Directories for Businesses
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DIRECT DISPLAY PLACEMENT means they take your info and incorporate it into their search engines. An added feature of adding your links to these directories improves your site’s Search Engine Optimization, gradually improving your website’s ranking in search results.
Social Media and User-Generated Content
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The links below can all prove extremely useful for promoting your website. All you need to do is explore the ways in which they do.
Social Bookmarking and Curating
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These websites operate on the basis of link-submission, but the emphasis is on content. You could submit a link to the main page as well as to individual pages, products, posts, images etc. These platforms then circulate your content to their audience base and drive traffic to your site, while also helping to boost your SEO by connecting your links to textual descriptive content.