Content is an investment in your business and should be aligned with your business goals. In blogging like branding, content consistency is more important than quantity. Here's my quick list Blogging 101. BLOGGING 101 Blogging is the act of writing in such a way that you are having a conversation with your reader. Use the words you and I. If you are not using those words you are not including the reader in the conversation. Sometimes, I will write one sentence paragraphs to help the reader stay with me. (smiley face) Use Bold to help highlight your blog salient points. MORE BLOGGING 101 Use Sub Headings as a way to help the reader understand the flow of the article. Write a conclusion and ma

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